E-Commerce Personalization: How to Grow Sales Using Custmer Data
What you will take away
Why a CDP is a critical component of your marketing technology stack
How to build segments, personas and profiles, gain customer insights
How to apply customer information to personalize the customer experience with your brand and drive sales.
Who should watch?
Any e-commerece business who is considering a CDP to grow sales by using customer data to create personalized offers and enhanced customer experiecce.