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Once committed to the task, we like to ensure success, we put together a playbook for customer data management of retailers.

It's here to download for free!

How to keep fueling eCommerce marketing growth with a customer data platform

Three marketing use cases that utilize a customer data platform to fuel growth The customer data platform (CDP) is a newer technology...

You have loyal customers; now what?

Five key steps you need to keep building customer loyalty Loyal customers are your most profitable clients and the most effective...

6 Tips to Personalization While Honouring Privacy

Maintaining Your Consumer Data Privacy Amidst the Challenges of Modern Marketing Understanding your customers is crucial in every...

How customer experience defines today’s eCommerce

Data-driven segmentation and personas drive digital personalization The skyrocketing consumer demand continues to cause more aggressive...

How personalization in CX improves your ROI

Not getting enough from your investments in data? Look into more personalization. Worldwide online buyers are expected to reach 2.14...

VIDEO ARTICLE: How AI has boosted eCommerce

eCommerce has seen steady growth over the decades and then there is the COVID spike. Analysts expect that customers will keep buying at...

How AI marketing technology has boosted eCommerce stores

Marketers get closer to true personalization- an essential part of customer retention The Covid-19 pandemic is undeniably one of the...

4 Shopify Unite announcements that are worth celebrating

Key takeaways from Shopify’s Partner summer event include more opportunities and capabilities tailored toward customer experiences. Just...

How to Make That Marketing Performance Dashboard Oriented for Customer-Centric Growth

VIDEO: 15 Benefits of a Customer Data Platform That Marketers Can't Miss

Context Matters: Seven Quick Ways to Build Up Your First-Party Data Game

What once was a gift has now become a “curse” as the data powering the smart technologies designed to help improve people’s lives is now...

How to fight churn with data-driven customer segmentation

Tips to beat back churn and raise customer retention leveraging your order, customer, and campaign data In the news, you typically hear...

Segments walk and personas talk

A refresher on the difference between segments and personas I've often seen marketers and product managers talk past each other related...

Drive demand with segmentation for lookalikes

Choose target audiences that look like your best customers from the data your eCommerce stores collect. If you do a Google search for a...