How to Boost Retention, Loyalty, and Customer Lifetime Value with Personalized Cross-sell and Upsell
It's no secret that acquiring new customers is essential for businesses looking to grow. However, retaining existing customers can be...
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For your customer experience projects
Once committed to the task, we like to ensure success, we put together a playbook for customer data management of retailers.
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- May 17, 2022
Bias in Marketing AI, the why and how we start to fix it
In building our customer data management software, we wanted to offer Shopify eCommerce customers something different than your regular...
- Apr 26, 2022
Navigate Marketing Transformation with data, process, and a CDP
How to run customer-centric marketing operations and achieve digital transformation To navigate the ever-changing waters of marketing,...
- Apr 19, 2022
How to Increase Conversions on Your eCommerce Site with Personalization
Make sure you have these bases covered when it comes to eCommerce Personalization As an eCommerce business owner, you know that...
- Mar 29, 2022
Context is Key: How to Build Up Your First-Party Data for more effective advertising
We've all heard the saying "context is key." and nowhere is that more true than when it comes to data. By taking a contextual approach to...
- Mar 22, 2022
Improving lead scoring with better customer data
You can use customer data to improve your lead scoring and prioritize the leads that are most likely to convert. Lead scoring has become...
- Mar 15, 2022
How connecting customer data can help your eCommerce business
Data-driven growth sets the bar high in digital marketing and leads to superior customer experience Customers are your brand's most...
- Mar 1, 2022
How to use customer segments in omnichannel campaigns
Six steps to reaching your customers with marketing segmentation and personalization How do you create a successful omnichannel campaign?...
- Feb 24, 2022
VIEWN CDP launched in AppSumo Marketplace
VIEWN CDP launched in AppSumo Marketplace- Orchestrate personalized campaigns | VIEWN Transform marketing with software to help...
- Feb 22, 2022
Five personalization strategies that lead to data-driven eCommerce customer experiences
Strategies that marketers implement to make each customer engagement more profitable. It's no secret that personalization is key to a...
- Jan 29, 2022
Why marketers need CDPs for Customer Loyalty
The benefits of unifying loyalty and CDP data. Three CDP use cases for customer loyalty. Enterprise customer data platforms are useful...
- Jan 25, 2022
What is a customer data platform for eCommerce
Where this software fits in your business and technology landscape and two valuable use cases to get you started The Customer Data...
- Jan 18, 2022
What is an eCommerce CDP, anyway?
A customer data platform is more than just CRM. Learn how it can fuel online marketing objectives and drive business growth Don't worry;...
- Jan 11, 2022
What does a customer data platform do for eCommerce sales?
Find out why and how you should use a customer data platform to fuel your e-commerce growth. If you run an eCommerce store, you know...
- Dec 28, 2021
How AI-driven customer personas can transform marketing
Three impactful ways to use AI and unified customer profiles to tailor experiences in real-time The world is cautiously optimistic about...
- Dec 21, 2021
What you need to know before buying a customer data platform
Four capabilities to keep in mind for eCommerce businesses If you run an online store, you know that customer data is essential for...
- Dec 1, 2021
How to keep fueling eCommerce marketing growth with a customer data platform
Three marketing use cases that utilize a customer data platform to fuel growth The customer data platform (CDP) is a newer technology...
- Nov 27, 2021
How to get started with eCommerce Personalization
Follow this process to design the ultimate customer experiences eCommerce Personalization is the process of delivering personal...
- Nov 22, 2021
You have loyal customers; now what?
Five key steps you need to keep building customer loyalty Loyal customers are your most profitable clients and the most effective...
- Nov 17, 2021
How to build a sustainable business with customer loyalty
Keeping a customer is so much cheaper than acquiring a new one- a discussion for eCommerce Customer trust precedes loyalty. You must...
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