Y combinator teaches that regulations can often be a catalyst for great tech innovation. Privacy has been for marketing and ad tech...

This week we continue to publish on Linkedin to get more cross-platform pollination in the SEO and content marketing space. This did lead...

Customer data should be working for you. See how CDPs can help grow revenue. When planning out demand generation strategies, brand...

Customer segmentation from the order and campaign data to improve marketing personalization Successfully segmenting customers is much...

The best data-driven marketers do these three things for effective CX Despite appearing data-driven, most marketers I have encountered...

3 reasons marketers love customer profiles and how they help brands grow In modern marketing, you rarely develop a customer loyalty plan...