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    How adding a customer data platform to your marketing stack will unlock cross-sales and up-sales
    • 7 hours ago

    How adding a customer data platform to your marketing stack will unlock cross-sales and up-sales

    Using different apps gives you a lot of flexibility but can break your metrics when customer journeys cross between them Marketers are...
    How to build up customer repurchases and referrals with a CDP
    • Jun 28

    How to build up customer repurchases and referrals with a CDP

    Customer Data Platform is the software; this article shows you three ways to make it a money-making machine. If you're like most...
    How to update your personas and remove the bias that's hurting your business
    • Jun 21

    How to update your personas and remove the bias that's hurting your business

    Data-driven personas are way better nowadays Your personas are outdated. It's not a bad thing. It's quite the opposite. With the advent...
    How to Delight Your Customers and Grow Revenue
    • Jun 14

    How to Delight Your Customers and Grow Revenue

    Three ways to tailor your customer experiences that convert Delighting customers is essential for any business - it leads to growth in...
    How Customer Data Platforms Can Help You Keep Customers Happy and Coming Back for More
    • May 24

    How Customer Data Platforms Can Help You Keep Customers Happy and Coming Back for More

    If you're running an eCommerce store, you know that customer loyalty and retention are essential for success. It's not easy to keep...
    The value of integrations to your CDP now and looking ahead
    • May 3

    The value of integrations to your CDP now and looking ahead

    Considerations with building your single customer view and customer metrics Many customer data platforms (CDPs) on the market, each with...
    Data-driven customer personas - unlocking the love
    • Apr 12

    Data-driven customer personas - unlocking the love

    In business, we often talk about numbers. But what do those numbers mean? When it comes to an understanding your customers, data is key....
    E-Commerce Personalization: How to grow sales using customer data
    • Mar 29

    E-Commerce Personalization: How to grow sales using customer data

    This webinar is for any e-commerce business that is considering implementing a CDP to grow sales. The objective of this webinar is to...

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