Choose target audiences that look like your best customers from the data your eCommerce stores collect. If you do a Google search for a...

Part 2 in this series of CDP amplified eCommerce strategies Now that you are using customer segments in your Shopify store, like...

How customer data stays secure yet available for collaboration The Coronavirus has touched all aspects of life, including how and where...

So many demand gen tools. Of course, a CDP's there. I've been working on a post related to e-commerce and, in particular, Shopify stores...

Takeaways from the series on personalized marketing solutions that CDPs deliver Look, if it doesn’t make you more money or if it doesn’t...

Personalized marketing solutions that CDPs deliver Industry analysts state that marketers purchase Customer Data Platforms (CDPs) for two...

We're excited to share the release of our NO CODE connectors to integrate ALL your data Our engineering team this year has been working...

3 reasons marketers love customer profiles and how they help brands grow In modern marketing, you rarely develop a customer loyalty plan...

Evolving customer journey analytics passed the web of workflows. In my previous roles in product management, building mobile purchasing...

Building your customer 360-degree customer view in the cloud has undeniable benefits. With billions of users now working on different...

The strategic acquisition of Bimotics, a provider of big data tools on the Google Cloud Platform, and its intellectual property gives ViewN.

With billions of users now working on different cloud applications like Google Analytics, orSalesforce’s CRM, it is clear that the cloud...