Where this software fits in your business and technology landscape and two valuable use cases to get you started The Customer Data...

A customer data platform is more than just CRM. Learn how it can fuel online marketing objectives and drive business growth Don't worry;...

Find out why and how you should use a customer data platform to fuel your e-commerce growth. If you run an eCommerce store, you know...

Learn how to leverage customer data platforms to identify loyal customers, understand their shopping behavior & optimize your marketing...

Three impactful ways to use AI and unified customer profiles to tailor experiences in real-time The world is cautiously optimistic about...

Four capabilities to keep in mind for eCommerce businesses If you run an online store, you know that customer data is essential for...

eCommerce Use Cases for a Recommendation Engine Cross-selling and upselling are traditional merchandising strategies that retailers use...

Three marketing use cases that utilize a customer data platform to fuel growth The customer data platform (CDP) is a newer technology...

Follow this process to design the ultimate customer experiences eCommerce Personalization is the process of delivering personal...

Five key steps you need to keep building customer loyalty Loyal customers are your most profitable clients and the most effective...

Keeping a customer is so much cheaper than acquiring a new one- a discussion for eCommerce Customer trust precedes loyalty. You must...

Learn how to leverage customer data in the form of personas to improve marketing personalization. See why it is so important for today's...

To working the different audiences and how they consume content. Please find the video summary of the blog post 6 Tips to Personalization...

Custom Audiences in Social Media deliver higher converting personalization. Social media has become one massive advertising field since...

Maintaining Your Consumer Data Privacy Amidst the Challenges of Modern Marketing Understanding your customers is crucial in every...

Data-driven segmentation and personas drive digital personalization The skyrocketing consumer demand continues to cause more aggressive...

Not getting enough from your investments in data? Look into more personalization. Worldwide online buyers are expected to reach 2.14...

eCommerce has seen steady growth over the decades and then there is the COVID spike. Analysts expect that customers will keep buying at...

Marketers get closer to true personalization- an essential part of customer retention The Covid-19 pandemic is undeniably one of the...

Five data collection practices that benefit both CX and Privacy. Do you know how after just one search on a browser or a social media...