An Intelligent Customer Data Platform

Profiles, Segments, Insights, and Smart Lists

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Download our one page brochure for VIEWN CDP

How Our Cloud Software Works

1. Connect to sources

Connect Sources

2. Unify into profiles

Verify Profile

3. Segment and learn

Segment Learn

4. Target audiences

Target Audiences

Grow your business with segments and personas

Bring together your customer data across channels  and see customer behaviors and purchases.
Build targeted audiences and execute personalized campaigns.

Let us show you what your data can do.

Individual Customer Profiles

Efficient data privacy & security

People are individuals and should be treated as such. We capture a Single Customer View, so you know exactly what the customer has done and the campaigns they targeted. We validate and erase data efficiently to address the growing complexity of customer data privacy.

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Segmentation and Persona Innovation

We need the granularity to do better targeting
Segmentation Key Segment Persona

Apply key segments to your customer base to go beyond demographics and build persona-based engagement, targeting more precisely and effectively. We can also help work with your data so that segments can be organically distilled with our artificial intelligence. 

Insights in Brand Engagement

Grow Customer Lifetime Value (CLV) over time

We are experts in customer experience and analytics and will help you define and uncover insights that drive your business. To grow CLV, we inform what it will take for customers to stay or buy more. Engagements are scored and can feed continuous communication activities along the customer's total lifecycle. 

brand engagement segments dashboard

Smart Campaign Lists

Turn your messy mailing lists into a hard-working database
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Marketers need efficient but effective engagement. And insights are only actionable and valuable through activation. Keep existing automation investments and load VIEWN smart lists. Based on insights and campaign performance, produce lists that interact at the right time to specific personas. 

Software That is Easy-to-use Yet Enterprise Ready

To grow CLV, we evaluate behavioral, transactional,  demographic, and attitudinal segments.  

We give you a deep understanding of the customer personas from your data.
Let us show you what your data can do.