a Customer Data Platform
More sales from your data
Get your customer data working for you with our
AI-enabled CDP that readily plugs into your apps to give you AI-defined Customer personas and segments then activates more meaningful campaigns back through your platforms.
An intelligent customer data platform driving real-time engagement
Get data to work for you with faster cleaner insights
Deeper understanding for more targeted audiences
Keep marketers in control instead of IT
Unified customer data
Get data on a personal level with identity management and segmentation. Gain context and preference from individual customer journeys and targeted marketing funnels.
Personalization Realized
Our cloud software lets you manage your key customers while we take care of security and privacy. Activate and retain customers with more personalized messaging to key target segments.
Marketing Self-service
We have no-code connectors, an easy UI for your marketing analyst to manage data, and reports themselves with robust security and privacy in cloud technology backed by Google.
Your data should make you empathetic
Delivering empathy means showing your customers you understand who they are, what they what, even what they love.
How do you do this from your data?
Meaningful campaigns that connect
Personalized and targeted lists
Communicate to the right user based on their history, segment, and timing within the journey. Develop multiple lists by campaigns and/or marketing plays. With the ease of integration to multiple marketing automation tools, feeding the lists creates efficiency and effective engagement.
Finally, a single customer view
Audience solutions start with a customer profile
Our audiences are customers of marketers. Our profiles record customer touchpoints and let you adjust tactics based activities of the individual user. Customer insight from behavior and preferences stored within profiles supply marketers with the essentials to craft content that inspires specific groups.
Organic segmentation from real customers
Hyper target segments to personalize
Apply key segments to your customer base to go beyond demographics and build persona-based engagement which makes targeting more precise and effective. To really know your customers, create multiple segments by filtering and selecting a demographic.
Smart learning to keep up with trends
Grow customer lifetime value over time and more profit
Layering analytics and feedback mechanisms throughout our platform, engagements are scored. Learned and continuous communication along the total lifecycle of the customer and be planned, executed, and measured. Our AI enables features like auto-segmentation and predictive retention.
